What do real Campus Brand Managers say

Students in Higher Education are becoming more and more important to brands. Student numbers have grown rapidly over recent years while overall numbers of 18-22 year olds are falling. And they're spending a lot of money (some £10 billion a year now in total). Yet many brands ignore them because access seems too difficult. You just don't have time to deal with dozens of different publications, can't tell which student radio stations are worth getting involved in and have no idea which bars they all drink at. It doesn't have to be that way. In fact, with the right knowledge and resources, students can become your most effectively targeted market of all. That's where we can help. Campus has unique expertise to credibly develop brands in the student market. We have a comprehensive understanding of all aspects of student life and thorough connections to all media and other channels. This means we can advise, develop and manage entire integrated campaigns on your behalf. Our heavyweight marketing credentials give us the ability to effectively translate your wider brand objectives through this unique marketplace and our networks of insiders give us accurate information.

In other words, Campus can turn what has previously been at best a headache and at worst a lost opportunity into a stunning success for you. Check out our Campus Brand Manager programmes.

Students, click here for info about current Campus Brand Manager programmes

Dave Miller

"Working with Campus has certainly been a spring-board for me. I applied to work in advertising after my degree and I've just been offered work with Ogilvy & Mather, one of the biggest marketing and advertising agencies in the world. Formal qualifications are great but there is nothing like mind blowing work experience to give you an edge when you brave the 'real world', and this is what Campus programmes offer."

Dave Miller (Leeds) IPC

Melanie Wilson

"I have benefited from my role as a CBM by being invited to work for other companies such as bringing 'Car Wash' to Nottingham and being PR Manager for a bar in Leeds."

Melanie Wilson (Nottingham Trent) Ministry

Saul Parker

"I became a Campus Brand Manager in my second year of uni in order to gain some invaluable experience in marketing and pr. I chose the IPC magazines programme as I was passionate about music and magazine publishing, especially within dance music and club culture. After my time as an CBM I moved to London to further my career in music pr and marketing, and I came to see Alexandra and Tony. After walking into GR! to seek some careers advice I walked out with a job! GR! had just taken on Ministry of Sound as a client, and I was hired to look after the account. Working at Campus was great fun and I learnt very quickly the skills of working within an agency environment, further adding CV brownie points after those gained as an CBM. The team there are a fantastic group of people, and having constant contact with dance-obsessed students kept me in touch with my university days! I currently work as an Account Manager for Plug UK, a marketing consultancy working exclusively within the dance music and club culture environments. Without my GR! experience, both whilst at university and in my first 'proper job', I would never have got to where I am today. The skills and contacts I developed whilst working with GR! has proved absolutely invaluable in my career."

Saul Parker (Oxford) IPC/Campus

Philip Taylor

"Simply possessing a CV isn't good enough these days. Employers now demand applicants to have hands-on experience, creativity and confidence as well as the normal academic prowess. This is where a Brand Manager programme proves essential for students serious about their jobs."

Philip Taylor (Lancaster) Genie

Claire Hamer

"The most enjoyable aspect of the CBM programme was meeting people and liaising with the student media. Plus it is cool that you are responsible for your own time so it fits in with my studies and gives me some extra cash."

Claire Hamer (Leeds Met) lastminute.com & Genie

Adam Culkin

"Whilst studying at university to get a degree that will improve my chance of getting a good job and getting to a decent level at a young age is deemed by many students as enough, I would not agree. By getting off your arse, whilst studying, it gives a message to prospective employers that you are prepared to work, competent, can handle many tasks and above all have a willingness to learn more and get stuck in."

Adam Culkin (Teeside) Genie

Daniel I'Anson

"Having a Campus CBM position on my CV has helped me when applying for internships (and ultimately graduate jobs) because it shows employers that you are self motivated and able to manage your time effectively. I had an interview at Conran restaurants for a restaurant manager position, and they had heard of Campus and recognised the value of Campus students. So, if you want to make your CV stand out and sparkle, then this is a guaranteed way into a huge variety of career paths."

Daniel I'Anson (Manchester) Incirco & Genie

Aine Duffy

"I am gaining knowledge not just from a textbook, but from actual hands-on experience, since the key to marketing is selling and promotion, I am doing both of these, be it in the student union at night or outside the library on a sunny day."

Aine Duffy (Queens, Belfast) Genie